TikTok is introducing a updated setting that enables them to reduce the quantity of AI-made videos appearing in their feeds. This step comes as the service announced that it now features in excess of 1 thousand million AI videos.
Trial and Implementation
The update is in a pilot phase over the next few weeks before a global launch. This shift comes amid a increase in AI content, fueled by new AI video creators.
The Broader AI Trend
Recent reports that almost 10% of the quickest rising video streams on another major platform exclusively feature AI-generated videos. A large amount of this content is considered “AI slop”, a label for inferior, mass-produced content that is often nonsensical or surreal.
“We know from our community that a lot of users appreciate content created using AI tools, ranging from computer-generated images to science explainers, and we aim to provide users the power to adjust the amount of that, according to their own likes,” commented a company executive.
Volume and Proportions
TikTok announced that there are now 1.3bn videos on its network tagged as made with AI. In total, in excess of 100 million pieces of content are added to the service each day, making AI-generated material a limited percentage of its complete catalog.
How to Adjust Settings
Members will be capable of decrease or raise the level of artificial media they watch by opening the topic control feature in the platform and selecting the AI content topic. Further subjects that currently be controlled under the setting cover news, style, aesthetics, and movement.
Platform Guidelines
TikTok’s policies oblige content makers to label lifelike artificially created content, and it prohibits harmful fake videos of well-known individuals or critical incidents. Any realistic artificial content that is not labeled can be deleted under its community policies.
Additionally, the service will now add an “AI-made” label to content created with its proprietary AI systems, or flagged by an cross-platform project for recognizing AI-generated material. This measure is aimed to stop users from trying to evade the tagging system.
AI Literacy Programs
The platform is also introducing a two million dollar awareness program for experts and institutions to create educational content about responsible artificial intelligence. This program will assist charitable organizations specializing in teaching computer science.
Platform Protection
The video-sharing app has supported its moderation strategy, during debate over plans to make redundant hundreds of review team members in the UK. It is set to cut a significant number of roles in its trust and safety team in London, with worker representatives and online safety experts raising concerns that staff are being displaced by machine-led review.
A senior executive stated that human moderation would still have a role, but artificial intelligence can shield workers by removing the most graphic content prior to it has to be seen by humans. The platform stated a notable drop in explicit and harmful content handled by safety staff over the last 12 months due to reliance on its machine learning processes.
It is vital to combine humans and technology to keep the platform safe,” she said. “We’ll have humans as integral to the approach, but we also think it’s extremely critical to minimize viewing of unsafe media as swiftly, which is where a significant AI assistance is really helping us process content quickly.”
